CRM Manager

evermontebr Retail

evermontebr Retail

evermontebr Retail

gerente-executivo-marketing-evermonte-headhunter-st

Job description

In the age of digital information, improving assertiveness in negotiations and anticipating customer needs have become essential capabilities for a company’s growth. Today, with the right tools, large companies are empowered to act in a personalized way with the customer.

For this reason, a national retail group is preparing to invest in a project to create a Corporate CRM, encompassing the most diverse business units. As a CRM Manager, your main objective will be to increase market presence and customer engagement.

Main responsibilities:

  • Acting to ensure an effective sales funnel in partnership with the Marketing, Creative, Technology, Brand teams;
  • Select tools and software, building a CRM system;
  • Define specific marketing strategies to both retain customers and target new ones;
  • Monitor the relationship with existing customers and suggest new methods to meet their needs;
  • Analyze historical data to determine ways to optimize performance to improve conversion and retention;
  • Develop CRM strategic planning with definition of metrics and KPIs (base, loyalty program, performance campaigns) and definition of criteria for measuring results for each type of action;
  • Bring business insights based on market trends to improve omnichannel results;
  • Manage strategies for each of the Customer’s Journey touchpoints (physical, digital and omni) from capturing, activating, converting, maintaining and recovering customers;
  • Plan multichannel marketing campaigns;
  • Identify new opportunities and proactively address customer concerns, promoting profitable long-term relationships.

Requirements:

  • Experience in structuring the CRM area from scratch;
  • Systemic view of the Client’s Journey;
  • Background in companies in the retail or consumer goods sector.

Recent Jobs:

Evermonte is part of the Evermonte Executive Search group. Executive recruitment and selection group with recognized experience in the national market. Evermonte is structured with the best digital practices to meet the most complex projects in the Brazilian territory, carrying out the recruitment and selection of professionals for C-Level and Top Management.

Through this form, I authorize EVERMONTE – RECRUTAMENTO EXECUTIVO LTDA with registration in the National Register of Legal Entities (CNPJ / MF) No. 31.590.610 / 0001-16, headquartered in Porto Alegre / RS, telephone (51) 3533-8460 and e-mail dpo@evermonte.com – in accordance with the General Law for the Protection of Personal Data – “LGPD” (Law nº 13.709 / 18), to make decisions regarding the treatment of my personal data, now informed in this register, for operations collection, classification, use, access, reproduction, transmission, processing, archiving, storage, disposal, evaluation or control of information, modification, communication, transfer, dissemination or extraction.

EVERMONTE is also authorized to share my personal data, now informed, with other data processing agents, if necessary for the purposes listed in this term, subject to the principles and guarantees established by Law No. 13.709 / 18.

I am aware of my right to obtain from EVERMONTE, in relation to the data I now inform, at any time and upon request: I – confirmation of the existence of treatment; II – access to data; III – correction of incomplete, inaccurate or outdated data; IV – anonymization, blocking or elimination of unnecessary, excessive or treated data that does not comply with the provisions of Law No. 13.709 / 18; V – elimination of personal data treated with my consent, except in the cases provided for in art. 16 of Law No. 13,709 / 18; VI – information from public and private entities with which EVERMONTE shared the use of data; VII – information on the possibility of not providing consent and on the consequences of the refusal; VIII – revocation of consent, under the terms of § 5 of art. 8 of Law No. 13,709 / 18. The request can be sent by simple e-mail to the address dpo@evermonte.com.

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